Synap
Synap
Connect to the unimaginable
Connect to the unimaginable
Being able to feel what others feel is something people have always longed to experience.
Synap was created to address this human desire to feel what others feel. Thanks to the Synap Beans, Synap's neural device, you'll be able to not only see and hear but also feel what others felt before, immersing yourself in their sensory memories.
Being able to feel what others feel is something people have always longed to experience.
Synap was created to address this human desire to feel what others feel. Thanks to the Synap Beans, Synap's neural device, you'll be able to not only see and hear but also feel what others felt before, immersing yourself in their sensory memories.
Lean UX
Team Project
14 days
— Overview
Many individuals often wonder what it's like to truly feel the emotions and experiences of others.
This deep-seated curiosity stems from a desire for empathy, understanding, and connection. If it were possible to truly experience the sensations of another person, it could foster greater empathy, improve interpersonal relationships, and provide unique insights into human experiences, potentially benefiting areas like therapy, education, and even entertainment.
Many individuals often wonder what it's like to truly feel the emotions and experiences of others.
This deep-seated curiosity stems from a desire for empathy, understanding, and connection. If it were possible to truly experience the sensations of another person, it could foster greater empathy, improve interpersonal relationships, and provide unique insights into human experiences, potentially benefiting areas like therapy, education, and even entertainment.
— Challenge
Create a disruptive product that combines fintech and video games.
Create a disruptive product that combines fintech and video games.
This was the challenge we had to face, creating a solution using the Lean UX methodology.
This was the challenge we had to face, creating a solution using the Lean UX methodology.


— Procedure
The creation process of Synap was carried out using the Lean UX methodology, whose main phases were:
Research: Gathering and analyzing data to understand user needs and behaviors about what it would mean for users to be able to live and feel what others feel.
Hypothesis Creation: Experiencing others' emotions and living their experiences could deepen empathy, enhance interpersonal understanding, reshape personal perspectives, and foster a sense of global unity and connection
Minimum Viable Design (MVP): Designing with Figma a basic version of the product to test critical hypotheses.
Prototyping: Prototyping the final design with WordPress.
Validation: Testing prototypes with real users to validate or invalidate hypotheses using Hotjar and Google Analytics
The creation process of Synap was carried out using the Lean UX methodology, whose main phases were:
Research: Gathering and analyzing data to understand user needs and behaviors about what it would mean for users to be able to live and feel what others feel.
Hypothesis Creation: Experiencing others' emotions and living their experiences could deepen empathy, enhance interpersonal understanding, reshape personal perspectives, and foster a sense of global unity and connection
Minimum Viable Design (MVP): Designing with Figma a basic version of the product to test critical hypotheses.
Prototyping: Prototyping the final design with WordPress.
Validation: Testing prototypes with real users to validate or invalidate hypotheses using Hotjar and Google Analytics
— Solution
A neurological device through which users can not only see and hear but also feel what others felt before, delving into their sensory memories.
A neurological device through which users can not only see and hear but also feel what others felt before, delving into their sensory memories.
A neurological device through which users can not only see and hear but also feel what others felt before, delving into their sensory memories.
Synap was created to allow users to experience and feel what others have felt thanks to devices called Synap Beans.
To use them, simply place them on your temple and, using the Synapp app, choose which experience or memory you'd like to feel. Additionally, you can record your own experiences and upload them to your Synapp profile so that others can purchase them, earning you money and various benefits.
Using the Synap token, the Synap Coin, users will receive numerous discounts and exclusive benefits.
The solution to the aforementioned issue has been the creation of an MVP in which the Synap website has been built using WordPress. On it, all the information related to the solutions the brand offers is available.
Synap was created to allow users to experience and feel what others have felt thanks to devices called Synap Beans.
To use them, simply place them on your temple and, using the Synapp app, choose which experience or memory you'd like to feel. Additionally, you can record your own experiences and upload them to your Synapp profile so that others can purchase them, earning you money and various benefits.
Using the Synap token, the Synap Coin, users will receive numerous discounts and exclusive benefits.
The solution to the aforementioned issue has been the creation of an MVP in which the Synap website has been built using WordPress. On it, all the information related to the solutions the brand offers is available.
In addition to this, the design of Synapp, the App that the user would utilize, has been prototyped.
In addition to this, the design of Synapp, the App that the user would utilize, has been prototyped.